A hands-on workshop on AI in marketing by Suchita Vishnoi brought participants together to explore real-world case studies from leading brands such as Nike and Netflix, showcasing how AI is transforming modern marketing strategies. Participants worked in groups to design and execute full-fledged marketing campaigns live, applying AI tools and frameworks in real time and presenting their outcomes. The session concluded with a practical walkthrough on building and executing n8n workflows for marketing functions by Jeevan SP, offering clear, actionable insight into automating and scaling AI-driven marketing efforts.